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What is your Core Message?

personal development Jan 22, 2021

I would like to ask you a question. What’s that CORE MESSAGE that comes to mind for you that helped shaped why you’ve created your business?

Often when leaders in our industry are asking their clients to identify what their core message is, it’s referencing their VALUES and what really inspired them for their business to come to life. That can seem to be a big and daunting question right?

So think about it like this, if you had a giant speaker phone ๐Ÿ“ข that could talk to the whole world๐ŸŒ  and you only had it for one minute, what is that one thing that you would want to share out loud to everybody that you could get to listen and potentially draw in a bunch of your dream clients that would resonate with what you say?

Here’s mine... Our STORY is really what’s helped SHAPED who we are and what we offer. The obstacles and challenges that we’ve worked through are what have made our business come to be. Those experiences haven't been for nothing. If we are able to show up with CERTAINTY and CONVICTION in expressing the value of our journey and offer, then we no longer show up as the fearful, watered down version of ourselves and that is what creates โœจ fulfillment, โœจ inspiration, โœจ empowerment and that’s how you LEAD in the industry.

SO if you had that giant speaker phone ๐Ÿ“ข  what is it that you would say and what would you share?

Also, have you ever felt frustrated ๐Ÿ˜ฉ, stuck ๐Ÿ˜‘ irritated or impatient ๐Ÿ˜– and start to question why it seems like nothing is working, why hasn’t your goal come to fruition yet even if you're doing the things. Then you get a peak into other people’s lives online and can’t help but feel envious because it is as if they are living such successful and perfect lives?

I have felt this way too!

Whenever those feelings of envy or impatience show up, these are the things that really help me.

  1. Do the INNER WORK on a regular basis.(watch the video belowโฌ‡๏ธ  to see what I mean).

Do YOUR WORK - the work that you actually want to be doing. Because all you really need to succeed is to genuinely solve a problem and have massive consistency to keep GOING and GROWING

Here are some ideas on how to get started...

๐Ÿ‘‰ go offer a free session

๐Ÿ‘‰ go offer a trade for your services

๐Ÿ‘‰ ask people to try out your service/product in exchange for a review

๐Ÿ‘‰ even coach yourself and record it. 

๐Ÿ‘‰ get on social media and share your information. Share your value. 

๐Ÿ‘‰ speak out loud what it is that you want to be doing.

AND that will be the CURE to those negative feelings. You will feel so much better when you’re SERVING and ADDING VALUE to other people’s lives. The cure to lack of inspiration, feeling stuck, frustrated or envious is simply, actually DOING the WORK that you believe you are meant to be doing.๐Ÿ™Œโœจ


If you want to know how I help my clients craft their unique message in a way that creates a powerful and authentic connection to their audience through video, then click on the image below to listen to my episode with @scottvanko27 in THE VANKO PROJECT PODCAST.




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